5 emerging trends in fragrance marketing strategy
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"a3d1f0ac588eaf62f0794c935fd77c55","s":"3921fd2545a8d7bd"}
Jo White is managing director of Five by Five