5 steps to designing and implementing a client win-back program
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"4ff4b229b5f7819e45bcfae9b7f4e035","s":"6bc37b2442454c43"}
Sabrina Ferraioli is cofounder and vice president of global sales for 3D2B