Sabrina Ferraioli is cofounder and vice president of global sales for 3D2B
5 steps to designing and implementing a client win-back program
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"eb6f756b5141c3bdf14d5f352a9e4184","s":"1ebd9260f6c0f84a"}