Social@Ogilvy exec claims disconnect between research and marketing teams
Posted ByJen KingOn In Featured,Industry sectors,Marketing,News,Research,Retail | No Comments{"ct":"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","iv":"8e0120d29ffc0b763b238889b75b11fd","s":"f99b153a4fed53ba"}
