McKinsey & Company released its 2021 China consumer report, explaining how COVID-19 has changed Chinese consumption and the trends now shaping the Chinese economy. Image credit: Louis Vuitton, Haitong Zheng
5 trends from McKinsey & Co.’s 2021 China consumer report
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,News,Research,Retail | No 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","iv":"7f04b0b2bcb8dcfdea51467c0849d1ca","s":"a6c4cf7230db228b"}