5 trends shaping in-app advertising
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"22d0f0a9a07a4e1ffdaf03609c3235da","s":"b051a5fd2d01339a"}
Vadim Rogovskiy is founder/CEO of Clickky