- Luxury Daily - https://www.luxurydaily.com -

73pc of users want to interact with loyalty programs via their mobile devices

Posted ByChantal TodeOn In Featured,Industry sectors,Marketing,News,Research | No Comments

 

By Chantal Tode

Mobile offers an important and growing channel for loyalty marketers, with 73 percent of smartphone users interested in interacting with loyalty programs through their mobile device, according to a new report from Maritz Loyalty Marketing.