Versace opts for staycation in resort campaign
Italian fashion label Versace is choosing city streets over tropical destinations in a resort effort that speaks to those who are staying closer to home.
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Louis Vuitton creates art with its handbags in latest rollout
French apparel and accessories house Louis Vuitton is launching its second collection of handbags that bring a literal meaning to the notion of art and luxury.
Chanel marries East and West with latest Gabrielle short film
French atelier Chanel is continuing to highlight its new Gabrielle handbag style, this time with an eye on China, through a short film.
Porsche takes unsuspecting customers for a wild ride
Germany ‘s Porsche injected a bit of danger into the promotion of its new Panamera Turbo when the automaker took unwitting customers onto a racetrack and filmed the response.
Zegna fetes London opening with bespoke footwear debut
Italian fashion label Ermenegildo Zegna is marking the reopening of its London flagship store feet first.
Louis Vuitton gets inside models’ heads in profile film
French fashion label Louis Vuitton is highlighting the global nature of its recent spring/summer 2017 runway show with help from a handful of international models.
Hugo Boss morphs office space into dance floor in energetic fall effort
German apparel and accessories label Hugo Boss is showing off its menswear moves in a vibrant film.
Retailers turn athletes into muses as $450M menswear market matures
Retailers have taken advantage of contemporary menswear’s popularity by aligning with the sports world’s most premier athletes.
Marc Jacobs takes stand for Planned Parenthood with charitable apparel
U.S. fashion label Marc Jacobs is showing its support for women’s health with help from two female artists.
Roger Vivier courts celebrity for distinct denim capsule collection
French footwear and accessories label Roger Vivier is courting ultra-chic youth with the help of a celebrity stylist.