Ad buyer’s guide to mobile programmatic
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"2fab677253709c9490457821faffe796","s":"aa8a03a805a102c0"}