AT&T's first banner ad on Hotwired
An ode to the display banner ad more than 25 years later
Posted By a Luxury Daily columnist On In Advertising,Columns,Featured,Industry sectors,Internet,Marketing,Mobile,News,Opinion | No Comments{"ct":"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","iv":"9a95d8754ced951c392e96dd3576c062","s":"25ec24950e9239b9"}