- Luxury Daily -
https://www.luxurydaily.com
-
App agility: Why marketers need to empower employees with intelligent mobile apps
Posted By
a Luxury Daily columnist
On
March 23, 2015 @ 2:00 am
In Columns,Featured,Opinion |
No Comments
David Spear is an associate partner in IBM’s Consumer Products & Retail Center of Competence
By
a Luxury Daily columnist
By
David Spear
{"ct":"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","iv":"421bd30cb8d99fdd7c0e9da3f632ac97","s":"9169cbb023c4da18"}