App marketers need to rethink their mobile ad strategy
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"8b25f4adf8f1abe2d75f3c870179eac3","s":"f5a86241a5dcef35"}
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