App marketers need to rethink their mobile ad strategy
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"74bd183efeb19eb50772432a84f0cfff","s":"0503150d6101de1a"}
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