Apps are key to a meaningful user-centric mobile strategy
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"372d3f69a6f322fcb553793bb6243043","s":"bbfb45fc2f04c27c"}