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Are Chinese middle-aged men luxury’s next big spenders?

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
Armed with higher discretionary income, older male shoppers are a major opportunity in a menswear market that too often foregrounds younger customers. Image credit: @云爸爸品牌男装 Armed with higher discretionary income, older male shoppers are a major opportunity in a menswear market that too often foregrounds younger customers. Image credit: @云爸爸品牌男装

 

By Amber Ran Bl