Are fashion designers the new branding tool?
Posted By Erin Shea On In Apparel and accessories,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"6df804029f5fd5fec8c938afaac31b69","s":"9578544ce2b2cda5"}
