Are fashion designers the new branding tool?
Posted ByErin SheaOn In Apparel and accessories,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"3c63e956c337e52e4e2e21aab03c955e","s":"dd1b9ed5bb58631c"}
