Are fashion designers the new branding tool?
Posted ByErin SheaOn In Apparel and accessories,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"e716fe4463f40d453ce580580d16c517","s":"b6b52cf8313b0d2f"}
