- Luxury Daily - https://www.luxurydaily.com -

Are flash-sale sites actually helpful for luxury brands?

Posted ByRachel LambOn In Apparel and accessories,Commerce,Featured,Industry sectors,News | No Comments
Flash sale sites could be harmful to a luxury brand's reputation

 

By Rachel Lamb

Although consumers seem to flock around the red-hot trend of flash sale sites, some industry experts think that these types of sales are more flash-in-a-pan than flashy, and can actually harm a luxury brand's reputation.