Attention, luxury brands: Post-pandemic you need to find your vital
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No 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","iv":"540e056eaeae908f566d2ae0c681d193","s":"8aa9ecdd9ce2d0fc"}
Alasdair Lennox is executive creative Director of Fitch