Attention, luxury brands: Post-pandemic you need to find your vital
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No 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","iv":"e1bd05e474aae31febdc7301c11241e3","s":"d707d3b4c4a658d0"}
Alasdair Lennox is executive creative Director of Fitch