Attention, luxury brands: Post-pandemic you need to find your vital
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No 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","iv":"c93a89e7d1063e88568ea202f3a75583","s":"71455f488dc2c20c"}
Alasdair Lennox is executive creative Director of Fitch