German automaker Audi used New England Patriots quarterback Tom Brady to link itself to participants and supporters of the KickOff 2011 Audi Best Buddies Challenge last weekend.
The two-day event June 3 – 4 started with The Tom Brady Football Challenge & Michael Schlow Celebrity Chef Tailgate Party at Harvard Stadium, where the NFL star led a flag football game. The second day consisted of the 12th Annual Audi Best Buddies charity walk, run and ride.