Audience match, acquisition data empowers marketers up against retail giants
Posted ByJen KingOn In Featured,Industry sectors,Internet,Marketing,News,Retail,Software and technology | No Comments{"ct":"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","iv":"dabc601ff7f892cb783758240add9d08","s":"196e13fca5945446"}