B2C and B2B marketing are converging: Will you adapt?
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"184f5434efc531f8d9a397b9f75ba308","s":"dd33e12a6bf140bd"}
The new marketing and sales funnel