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Baccarat, Zacapa Rum host VIP experience at 2023 Tony Awards

Accented by Baccarat crystal, the Zacapa Rum Tony Awards cocktail collection seeks to honor the Hispanic heritage of the ceremony's first-time Washington Heights venue. Image credit: Zacapa Rum Accented by Baccarat crystal, the Zacapa Rum Tony Awards cocktail collection seeks to honor the Hispanic heritage of the ceremony's first-time Washington Heights venue. Image credit: Zacapa Rum

 

As Broadway’s big night kicks off next month, French crystal maker Baccarat and ultra-premium Guatemalan rum brand Zacapa are attempting to reach engaged audiences in new ways.