Balmain leverages Grammy buzz with Rihanna-centric mobile ad on Vogue
Posted BySarah JonesOn In Apparel and accessories,Arts and entertainment,Featured,Industry sectors,Mobile,News | No Comments{"ct":"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","iv":"75c8a8050fa52c3c8c9834cb5ac1e34a","s":"100b87e610ff100f"}
