Balmain leverages Grammy buzz with Rihanna-centric mobile ad on Vogue
Posted BySarah JonesOn In Apparel and accessories,Arts and entertainment,Featured,Industry sectors,Mobile,News | No Comments{"ct":"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","iv":"f1f6e693a6bd0d94c6557e2a73b7f2ed","s":"18cf1a0df5910517"}
