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Bang & Olufsen expands potential audience via Pepsi capsule collection

Posted By Jen King On In Advertising,Apparel and accessories,Arts and entertainment,Consumer electronics,Featured,Industry sectors,News,Retail | No Comments
Visual artist Zosen for the Live for Now Visual artist Zosen for the Live for Now capsule collection

 

By Jen King

In anticipation of the FIFA World Cup, Danish audio and video company Bang & Olufsen is looking to introduce its B&O Play headphone series to a new audience through a globally-distributed capsule collection.