Beauty brands and celebrity: The new paradigm
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"94c0f0873781444713cfa384f0f09f93","s":"4c2641b763f01131"}
Joanna Carroll is client director at Cream UK