Beauty brands pursue personalization through modern tech
Posted By Brielle Jaekel On In Featured,Fragrance and personal care,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"6539439c333c53a1b699e66ab3bb3fbf","s":"7dbc1dbd9bf0fff7"}