Rachel Lowenstein is senior associate for mobile activation and strategy at Mindshare NA Beginner’s guide to altered reality
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Rachel Lowenstein is senior associate for mobile activation and strategy at Mindshare NA 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","iv":"9cbd4a1ee85e882a21b29a7f8f24ba02","s":"5b65f52fbf5c4ca0"}