Big mistakes that app marketers make daily
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Opinion | No 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","iv":"e84c4bba55fd391826bdaf9d822fa0db","s":"73895f234fb09a4f"}
Jonathan Pelosi is head of industry for mobile apps – Americas at Google