China's fast-growing Bilibili video platform needs a commercialization angle for more brand buy-in. Image credit: Bilibili, Luxury Society Bilibili decoded: A new social battlefield for luxury brands in China
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing,Media/Publishing | No Comments
China's fast-growing Bilibili video platform needs a commercialization angle for more brand buy-in. Image credit: Bilibili, Luxury Society {"ct":"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","iv":"64a0dcbd41e18cfdd4e1b0d087116bad","s":"791ca9d7c96a05dd"}