Book excerpt: The Rise of Fashion and Lessons Learned at Bergdorf Goodman
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No Comments{"ct":"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","iv":"7c41218ac676be12dacf74046b31e526","s":"29ee26adb610c32f"}
