Italian fashion house Bottega Veneta is targeting younger, aspirational consumers by highlighting its first fragrance, Eau de Parfum, with an artistic video on its digital pages.
Bottega Veneta chooses online video to market first fragrance
Posted ByKayla HutzlerOn In Apparel and accessories,Featured,Fragrance and personal care,Industry sectors,Internet,Marketing,News | No 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+yv61wz2yk9WFHSAPEEjHtG+Vri5\/4cvNYjxmG2u81Yakkv1XMDkurfLx1iG3j0XnBBEdl9Uuj4+ke7QH8jmiVGwy8dkIEuVQFKXEBfe\/AA5eifbNR98ulYv1SrNwHJ72hQ4De7K4q59\/wx52hp1SOT\/guOTql9wdlxwqF0kUnnVZOQBwdi6F1BMFzUcGrwk4Zv2QVnvS01TyTiP6swQoVvOVz2nApohLIorwzAv6R5ury4wGHAOnvqiDMcg+LCMpv2nbpBdjZxj3cb9aKnZmI9\/M+PjkbQKhUeZ7HQpFkZAhyYPT5uVVQ4GQpTygIg\/rXLZh5ySLeP8ejjmAPRvpHgW4KZQIc06oG+2W0cYBwzpAZwmGM+bdpDo3q0GA1+S2Ya3rhO4bsSgaTULAlWHvZvr8ijBAy5Sxkvex7J3xbkD+PzLqUDJosDwwiclQCjqgs2KX+vQNx4ivwhFArDoJzz2Zs+xxKb1guhdGE4gN7c4vZP1La8cJ1jPSI7KwwZAGvAHlm9mvMFlX0rF8jPbrhufYYsHWYuP6IGAe\/qFTmpAfQEMF7CRRbNhg3fzc3zHSKZinNL5HlsXxAqwxEZDcM3RjQkOnIaSoreluyILYL+JqaPHDWkm+UfMgIiK64JhgluOo6jEWa9E0r9JKU0Ks9JHfB3wqFjK8uwYhnhqiQwavZnxOwsoPvkmBCxxTvY5gZgaY8hR7jvQJgcX5StSQPjsIyj+0clLMwxbhHMFygpE8KoQm9NOhn1bwSI4AbTYdtOhlF6O3btLi6hm5AMkJoarLsOrExjs2\/nyw1cPlkEQ\/ZPq5VabB93RcakWrEg5GsGMXdhgto93ZK8G8Y7wo3W80tglW0QlYquaAzdNcF9lHeTy7iYJw8s8lzhvl9amILlInAezQTjqf43UbnXwudsxw6Vx50JLLAQmuR2cUSg2e0BXSMvScdTXtBkktuKFn\/V+mSYRwQidXET+EFqFdLYfxaQ5VCL2ZATXjc2v29Xx+K3moh9ThtygrSC1ND6\/rVM6Gi5GvWmYE7UbZ8\/h2q0KS5j1MMlUqh7qlCNDlftKWuAO0qOvI+b9LCfZgjoMek4I1GO4AR8BhlP2XJOhw7sX7Ltkg4u98F18zs4yUjuOtb1PKjRCyrJKQqkQkbsaJ+WuZwDD4fVufPphSLpl8bVFydjCaZ3IDvJmJ+Pz8bWmCjKITim+bY320giTvlnk4pGY3CmiSnvlKCe7WDQptKw4tLX\/sTa7yPXKRHv62nyM9r4oC4HXKXx5lDO+THeKzbY1oX9oeApobKbOVVNpfKgAY+iVQrFITK2jQf2LdmlW1+fgC62YI7qtyIpUzYe1jCc8ZWHS5XCaMJU\/dlMeV6Q+YAAKT2VZc\/wG3M\/g7k7DOwEmbMVQeeftM\/LloYyfMUizIAdPTHqPOpjgQvR85VRGqjPobC2wPi23GSNm4wkHlEJVY2ZU78ToNg22iK84MYK3py1TCeyyiaUR8NGwlAeAEJA+Zj7GuszYwS3MvuWnz+2wWjIAxiRWZi3jV1zXU7y1hSs7XNrFsHReLFD6m+UmtEx5x1gNGn6+FvV+Y8F50JLlIJRZ0KfFaFeijXufZmmUDJ4DV0hVm0ZdalYLgAnQrqtyhj3JLWoOJIb2OZvQCQw7BlLkjza9eEOwAaf+bs4ZmPrIACFZrgOPRvUylEao0ZCwO2UKtgJ3JWiAVf4kTwCP7xApizczqjTxgJIb4b\/Arf1jJu6411ZDaK7CO81DcZCpa9c1pJw1lGli+MB5tKuEBtoC1vGvEFeOmMo9Vk0MWFRr+vqppfAYtNEkoJKY6SXheemIBwNZqogDK0vBzREB1kbcMLbZ20rmMXdi\/Rnn9XK8p04+z2jVMKwVsi7tRrQmRtyFuT3SSR5EzyYfDoyHhqg0do256wLb0JO+QgnP5peqTXl7Tl38thlwHIp5vugAI2042TulGyjlF1IAzgq\/u1YZ\/rlO3K661yzxxRiAryTVigvpNmXYys+GarGSG7OiJOGK1Evu3gcilHM68Iwda9cZALP2iy7x+Tzj5i6NtTcGhfHqme4mBkH8kvgjmbgfXJnteZUZt69b6etgh375tKzFByH\/p38JuAaIZSptfwFl9TApK4iMdDZZNAdOfQLQ0Yexllal5MpcYRChH6K1\/J8cGXlLd2pm+Kfl7NW1a9Xnp61XYldtW3UUOp38cusjmHFOF8FJS8UaCQr0eRfVcDCh5iprIIyqVYEYh3xRX9dzrtW9u8CVHBVJ235xpRDnrs\/OSdy0UkKDIYvnKBLiXWklrI9DDfOErPj1fUqKHbV4n+FPIccrj7aZL9uTkdEEV6Bv\/nFE2gKL1cVx+mtqgOh0qvKmlVL9I9VoU6nXZTQceR\/O67QLI+tZ3KIPs+8eNf+waL9VckDiv2ZEnHmVdGqgpyD60ehajNEkvSYiAb6nUbv8IfTTdyVAnF+srq\/L27Y8BmC4oNmcTrsR7p7fGmayIr1ZF9wtUc\/590jX+Yv2W3WqLYjQelyu9GR+2C33l5GpX2jYQ4eZ3Zt+xrfhzsiwA1I5cEeV+EPLW13fYF\/9J0uI7+sB7yy9LG8KH5CfqhSNcGNXk+OfyMyKlVfl\/OKxkMra2NuFCm1\/WTRXlyCpDZeyPhH+OK9JP54CBopO7R91DTwTQvWz31tCPFJH8G53e2G0eTQSrDMO9aSXll2N2JyGOY+rt8QC94oU0JOvdEj\/m0pwExB3BhPl9iVHqD+1BWecKZzP3IIpjm4xc\/xWryEPh0pwqh7J5wxidbK7U37Gah7A2KIZE6vu9TGZQico\/lBntQsAjlR+2A1iSYmOzW813uORJZQJqz+FtQGodO05hXQIhixr\/wxc\/Oc0NZog5f\/lPYtCGBjcxPoH+GPUak+aPcKwWAaZOVzUz+oGxZU8MHzmQ0Fm4Glrxbt9jMnOG9yfcFvaks2r3oC8KamwNy9PfTvnsNv2J70i1R\/XlongWJRfkeSw2Wq1pKdJdqsT6+qonMqj\/A0cwD9aZsikcV5h1ap+ELJUR52QbqPzEsgLAbKQBb+8VOHFs0PUs6d5UwRT2w1O5+LGxRpkpIJ7vYKNXW3gEKBleA0iKJE8GabgU9KJ4p4pHqeg\/MkOxQr9ZA8Z3n+kTT8S3X5dk7MI1PYjRWWYfMgNK7gmSHwFM9u18kOna0mHu9Y98LqyCer+tr5DIx54fht0KN\/SFwfUc8gFeA4oNKsdH0lzH\/UdsZ14tIwi90h\/l\/7KICUcAWs\/AF2FYHhCJz1fS3S7C6w8NEwceI6a0J4Vn9DhHTmLbvGmLF+IXGfRj9RzNBVqfhngUC1s7mIMFYyDcDPqmsAZi1h9kC\/mtZny4HXRB1A71dE4AA2bDAnCS3xd\/7CMTRCyxiHJsZtzCQr18zIMDbdFUzl2WdaVPPCJ4boYlo2I18uRrdnLsWrda\/FQ854VHIYjY8E7QCnwPxo1NLxuNR4tfHMf38nL1C2SUu3aFCA+K7gZbQ7AZnDI3HFr4c7PWHUoTPH\/8rQDb\/TxbEn4nsfdfKtkno2gQ5w4XsFldFI8rt2gFFjqmSfOjFbq2QNHwgQzQQkGoniQrztUrN9z54WZP2eojj6nArjeVOz6nNSLLGVtZAw\/3NmamXFrs9+uAvs4Pviv7fcqT6SPoM6lecMzXQstOM3hGGKmshHR97ZzvwcjCAq1L3lqGy8mSDIgfMMz0Q9Gxp+MvHbHUXmSQGMysJRvEdimwc3R6QyqABwCFNFDOdwPU0tDEWwPxSQkSPntlxn0Ps7iMkP+9cjIVXhMk8YPqti5JH07LMRsydoKTOxWaZuQEwAzmfdhsvqf250B3zhhuye6QNKQMtLxbHhXrvfK33ra5ERWjmRopsJ5QOc92yBlTMpqgxhUGuIB5AMZXlIjQ0cdqP2DDYpFjzF7nk5e30ngWLNTC16uZTaqpIFvZrJY0\/cSPsDY58MzJ9woevBq4e27UK4mk+2+e2hV7Qi1lVx9OIHCEHNqKUH6C90Oyyc4v\/9fLrw5iaiHsauSg8qJXRTR2oYakNK0gtOCn0+7U2SG78J\/AKBXOSp9QEulLo4OeuoAufweH1XmUAuuUvuaCZCbRzQzrRqHBKK2\/2aOwW41SOS3oOJDxjD\/YmHYqAgodXgyLFyX+4TwEZWYn+tJfkTMlnWm6er8qrBzIJngNw3qwNPCyNSHUQLeqK7dY5FqWDORKy9NCvhJxoKzPUjpKXQLYJAAzkAPDJNbdHWqUHP17x3rbr7P\/QNvH114hzMBVCqBiqkwEiplXFdAD4nKLW9IsRsiyUtTLHDenIgDnVIIq7e5x5da7X1bgC1JELI4WGtG55u++GUkygJ8GzL9n8ERc4wbDOZ6lrCqFdJJNQia9ePGuVXH4CfpKhsEyLZ60Yilqf1qhFmLQQ69D1rRzYwBuGnt+D5kqDIeS01VjimNDfzK1ygFG6MExdWko5oI\/rXCFQWooSBQwqdHkOZUqRWBcsFURw6tghbFWpuTUEa0XZFVe0nl3rnl4Z0+9jevc+u4f6j8Iadaw35tvt9BEfPN0PyHbqRvCKBbYcP25FWMeS0N0VxPZ5SnXQ63XrAgQYHAlSBRSYovYRJDvI+ubnw9uCxnwOm2e3TbucG7+dWVhZtOYQkXGqDkZQxoQYU1UWsJOTlhNtNPqMspCbyfMOzEzvILzbZ6C9aLSgHYhbROcEvjSH0NYbolZ+pyulY\/PlbGBhyrJflsczEijvXVb+gq+o4o7Z7AAN49xEV+sk6ilc51xtnYi2bEpECF9zuF232Ig+T\/nGgm1n19Cu\/KBNQXo+q7pWcHqyDCJ81ac2an69BI1nig6\/tmYu9af1crkEkpsi0vAXyWhnoidZ4G\/+k5ily0n4T7TyHUi9ghTp1XRYiyGpusk2kFsMDJAhZ6DzOn1zwX9bELo1i0QATbl3HZdDauhUbvHrSLhCfUoQ88PSOG9U8pDcZZXu7ABX1bv5+FiQG9YDKcVfA9IyrdNY2OZ8t+JECjL7+D19VO6bc6158gL","iv":"54e95f3fade2e3d87af83b18ac012371","s":"0211c65fceb6cb63"}