Brands are the ultimate navigation device in a fragmented world
Posted BySarah JonesOn In Featured,Industry sectors,Marketing,Multichannel,News | No 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xpnp7AmmKTRmsvroV7N24rt4h55zIi3jpKLnCCQfXwmEbUiEYMUTvcNbkB5\/pWw6oEJuVM1fPicgGSMhb60aecGpl4qzNRdoykZ34HqalWf5\/r9FsyN2hwW9Rhi8n3wPJ4maI6KxQj\/65lyc0fY5Ir07hyTQcBouDY8dfSjzDxWi0kNRtLz+uNkIZY2uHxR4yAcW7nYnjQyyc7b7FiSarPDImPdKEev+MTyLzNgULJJ2RKMpZVpCG1S1MV0H9tqDxQ9X+2Zzs7yhLObz008Hqoa70FX21p5B656BGN9m1YGAW591B5\/yWKKj+X5wVghprU6SnQc2f+X8aanZ8aWZn0oLWSlFI7L0NptJfHRBnncceXmNCYgwIjFVl1mb2VcCCedEFTQGDGsUmjfoS2qQJfZ1WiOTOved4V2UXA1Mh\/6ed0VbaWXxCDPtxp+oToOwTamB9\/dPHlLYTeGFTx38CHy3VqJ2POuk+u4uHK59WCOSDEs3ROotxosYawEJ+BSfA\/XCKxoCisGEKL+0IQFB1xcTJ4mBs9RtDjvyw+I3AeB\/ZeXY2QCPxbqbfVuLK+ggBArfmFVqKe\/FMf2B+GGm7DuM9CpocY0GXInxHchAOU6g+GAtdGxHRnq9yFW8+qMtALfR2nHvALrL4sG\/Gg8MpF5PYGoVqUgQm9AaeR2Q+yXj+GBn6xqj8Slhx9xIfUesQvItKAqz2hNV4oU3q26TSDKk9MI8Naa+cgqoMooH0uJH9esJAi3F+3fhBgX9+S5PNS5mUMLtVqjruKXf8SAMqLguskBQMKF6U33z2DVvauXIwY\/1ojvCL7G2tA75ZSk8IfjqKMHDzq+9QItAWU4t3yd4lOOAxRoqQn3H4x+BzNa2il6Vf03eVQEaalNnCU+PcZiRvetVZSd6TGtj9vpvbsoZM9wEaxLwZnEas\/K59xJ\/M1XCGv7QIPDVmr+\/tSACfEYySMuDNYCs3ynyilO\/WSb3L2f5691bWxdvN6h6UNLFmKXIPkWGsv7nfZxgbSdBVgbbXCvq6BLtrrKI8RRwaYbPBq6qrG+JjWqHcSb9bGT4lDatMWfYkHoL969LwRvST3mqWbSjVsnMIICCIIXRD86nRKziUl9EGmlgs14pbWHwjVfRNEeMop2fZLapJIgqfFJ3rqeXerFUudQCR836aJAxWn1TGlz3ZEGgx1twPR7vXVIzHc3qx7bvYov1u7l+AlQHWkv35mGhDGjX7npADZhfIh5DRey2u6sajRR0R4ebfVtuDa4bielxlZHQvlgYebLrxnjtMo0vdh7WPlYXoIScmhVxbPP1IN2Q6Besxsta2L3pq5gtc2wtYACZyFzTlP4vssIENApfEbT8uoVSSQpXip4bJwXkK3fledTus04PlhE37Kq8u6DPzIyx+34+aFGJtidkcPaTE6BoLZPUlN\/MGQw8ToynHSWD\/0s+7jgwHnIDEw06fHv7SeUHLT0evr9ZwWVa9tk0QIAUahxcR8ULZBJHxQ+J9cTEQcIEqRWHffuRIvinXtMxKQyRNnAdRtR84Y1Ymh9CFgAL8FbBTm0F6gGPfCIGMsmVDaUYP\/pJxuwN4QkvN29GNdvM54NTTb2jz3Nwrz\/U6EQTSdddqpSln8WH4AME4T3da6YAsBXpUhNh1\/z1H3gkZK0hAuO2rXy5WovFNfIMbype5ZMKFl628wHU5HLYFaiz3hcvnnJ96jXdnL6d+h+7j1Nkfz0\/X83UyxlbqEKCvqtXKlqVsEgkdYG5giHCgB7wTWSsDVCGxwA02bvSlSUB2KkoFXTdYryCp72lVqHV8BHXOiAgrMjEvzm4O9EyPwjr4ai6xmz79WxtAJsRBlOgfNm+TMxA2usUii9ksbR+3ulkUoMR70YaTixCquKWUa2UE5DxYRHFFxBMwAfq\/AKpVRH3aamPAFKa4pVtHWMs9Q4RHSrOLAF7HcD8OLNUTx8Fh54691MP70j9olB4mkwSqygqgyBDyjXyBTOokVm1NKG3NRVcRIU7GKsyzeq\/to+ZIPEzItXm9TLB4ZBlH3rejnMI31IevJu0kjHV6Re21qDmlS8SLqy90UsHY9Rf66J9gl07jkJiFP6A4y1eCSTHySR3l1B\/gqa0wGlgntQFKpF6s0xII\/CuU25novIWmHa1edWmb0k\/jotuPCi1H227WHQSg6rkdcpsKNXESXXsiID9kEKHNJrG8E390A3WrQk5Iz7sAcJtiBt6cJgdPj\/4xDN+mc+L29wbTrTwt43YNtaD6fF5DWrh2fk0NSSsdxQOJP76ZwIywo0Jt2t4EjQuaBfIMeQbXNlzhpT+uNBT4T53HWAUvYMtkT6jDDlRu2MsRi3N1ySKMUPwrJuAchCSKytwrMbl+zqph+X+dBuyrDNe1J\/FeiSBSl22LxiO3CM6Be1GG2b0K4Zm+JIjQH+PADdIFkqpg5iLZZRBPKlPm60Tzn+aU3Bcw1sp+fL5aWzr4GDMxnMUWyCaE7KxLzQRjhPnjqoD5VLHinsOw6NZCXUcs9Qccsi0FpUTynkJqY44Od9Bmd3LoycRYSPjJgodMh2Jb7moYsekgaWdoNsiqY+0T82nsV\/uC7Y\/ajDwfydAyUJuJQg4b3YWAD5UbCDQtDwDLbgJgk9K5cO\/S7ryjsCLt5e+W4eW0\/QrD8cTQcWQceAPVf1U4lcfT0WyA4GvcBzhbZS9\/OFHqJV\/HnOyOJg\/mI9rlnmkvYPQLMKC5OW0jmYzrUofnWP+oej79JQ9Rsy4IOgQLHt5NYdJBYZcUbSvm4i23dRIiteWjkV6oN+W2tSI9EWRkPA2hiZyfBp\/pySj+ieL5+BV60XHC69\/VLBXdeS0VZ6pJuokjA9bzW1mwS0nwL6r6kDydi3sI+VLdPk2d\/Y9iYcYRgcF1AHYu2rR8MIPmcLWPH4X77rPI92lpLXZrMUlSVZ0kGwJ5qh\/uPe76vKFOAFNS1MYa2cB7b5u7Zs\/+zln3UZi3bdJQMkDQdq2cNyx8Gt17o\/nBMEhBM7a+UncxqT7HmND\/\/TRMdolN4KYdBVlPQ6smoB2dw0qhq4L2a6ni58wjwI2OckfcZnXfuCtk+JUQlA9VFdnoTerRqmxkgjLygs9whuEvNQTdrkq5hhrePf+8h8xK5AYOISgyLy3wpkO3Mhfz7hXf6wuItGcKLdn4dH8GmMzqDsUXXAzcObhpsbTvNP8UHM96d\/gmMctapbhOvDoFGpQLJ+LpEvQhRwPdBp9y4+IO8OSqk0a1obk8ktd2on5R3q0yIqXMcHJIYAIQnnAYcyy23RKdb89Uz7XA0kl1\/Q7GVkArwggl+ZefmRzm6CeX\/oLmiNpS859CbmiQcS6WLVmubeZZDPRXssNk76VOJIHtTaGxmMDjgggTagzUNHqVsXUD3mfAQKgIs0olSug\/vx7WPECvKJzCckWUgx0jKle0XVsNI96QfCLyYqhI3JZ09l5I1QCG\/yKPGEg1QZMvbdgmJ38prN86cfAWgmLkwePqr3\/R2d1\/780WDMnegPzLF67EmzK+HT785zxxD9zDCSht3Ku9T0QMy6zOYfhae\/z9TxkPWaED+BkKT2ZoCsXYOzL7jCIqDaz+wVm1h4sYz\/RlL5afEjKBwJjezXAbAS\/EkeXdSZCM6Dfax8I11U\/aUs1KeNd5CwTZ0VODcdyo220lnfbSrMJK9Zi7Ud9bNcPFX8oCxB1bRm0F8bOfMA8Y8EgZJkdNb\/ABlDlT06rALaTocW5nr\/gsxGE8yq9QkZOXRqp7Yb6JzrAwdO9v6CtVmo8yFmPMzouxLyzHz3tMPJN+1uDweCW6AoIJquqFIz4ZvcC1BXLGILYESMu\/EwHjoW89s89lg9GpYpxMteREeRL03\/\/rpg6HAIqrxORu0uqjr8T3dCQWDMeoh8zpFTLdpg9DoNOvIJG0CFdWHa8U0zMn+PlNHl+Sllo+M8ceG3LqcilTXVP6Drbtt2MXvWGr+M3W9spV2jgipLxMg7+BqyA1CWNdORnI8H9C\/h9K6Idb1NFF2KqMs6hQH3Vdc0cQbp8x5Tfzr36KGWsxZ7BwgDD+AszkGsZX5TsCNtiej5ZVtnDcc9bvRZf5U+I1ck4pc8LRp+lqk9oCRTiHCkJ1A5qqU2axnUyZOLuEFV0Qox3bNHzd8TDVxguzICG4AkSnmspSEOBeC0\/jIuJwCRAwd8ndxaZ1kIOmAVwpSDFiDbYbWONsqF54iIOO3xjl7fPJtqSWxRSsupDLcSd76hzaQMpwrEvj9EYt9YauVzrbOlIZBOCbEUok9RUd9vPoEGxp3N8MjqEoERg8Wsrda\/oy2gdjstEUCKo42nYgKaWdtYxM4MRW8OXSNavselEELyCkLAE48NkgAsD\/3zocwQ59jaKZSKIRExvbyk+D3ce\/Hqc\/n0FCq73zofcM4K5CuJHc1nhTKToihDX03W1y4RrUDUQNwlK1w60XyY\/E4A1btC6O34bS645TcaSam2+glhXEWzwY\/hIkc8hWLJMZI8CHXBqxVOVeQc0gsnxHWQMi7fQnN+DyxUU6UqpNUS+kg==","iv":"3a36bfae686326e1448084a1be326212","s":"2a2ce8467a812514"}