Brands must automate mobile native advertising
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"f2a405386427b3df707eda16a861387a","s":"0f300de47b4cc48d"}
Joe Prusz is senior vice president and head of mobile at Rubicon Project