Brands must learn what makes consumers human: Resonate
Posted By Nora Howe On In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"f841c3f596149309257aa5e706fcacc9","s":"1d5217b5b6be7e89"}