Brands must reassess in-store experience to profit from increased consumer spending: GfK
Posted ByForrest CardamenisOn In Featured,Industry sectors,Marketing,News,Research,Retail | No Comments{"ct":"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","iv":"00e7084b397114b0576442eb512c09fb","s":"54fefa563f4021bb"}
