Brands must reassess in-store experience to profit from increased consumer spending: GfK
Posted ByForrest CardamenisOn In Featured,Industry sectors,Marketing,News,Research,Retail | No Comments{"ct":"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","iv":"336d7ffea12b7df8bb4b32912dcd0d9e","s":"e0085a5cde8736e7"}
