Brands need to engage through multiplatform approach: Forrester analyst
Posted ByStaff reportsOn In Featured,Industry sectors,Marketing,News,Research,Retail | No 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","iv":"ec806e6a35569be1d50a71316ea2d183","s":"5eadb176f9054a4e"}