Brands recalibrate focus in Japan to appeal to younger consumers
Posted ByNancy BuckleyOn In Advertising,Apparel and accessories,Featured,Industry sectors,News | No 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","iv":"216815ce3196f404a80680bbd4586a51","s":"8c734fec0e3bb991"}
