Gucci and Miu Miu were first off the block following the easing of travel restrictions. Image credit: Miu Miu
Brands roll out big events to make up for lost time in China
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No 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","iv":"32b3ec2cde02e36d20d74b30947e6d27","s":"e5dc00dc7c029058"}