Gucci and Miu Miu were first off the block following the easing of travel restrictions. Image credit: Miu Miu
Brands roll out big events to make up for lost time in China
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments{"ct":"0HHq3hBL64J9e4I5W6WjCD7sajAfCovt7BsF2+GE3u3kJ1tdTD6wYiWm8L2j0ADXbNcoCU9v4RpamEsXKB+AbTKHxFuBiB+jvFNkUDI4ACyxQqpgxqU4AyJ6yDvJmcEMd1ZklS6f4F64fVBVVTCU4AtGhk9Nv\/wx5k57inTA7pVeSbsVA4wrjPHo\/i31D8bkN4pjjSFZCi+xetocuRmsh41SsgG+at1mlrUAX3DjOyyGci2b21gjBVHuHHdirxOhemoHmdzP4jz6yMr6+P\/kP6Np39eQ6qmDUU\/nDQ3qNNvQEvVSv5KRV\/BeNI2P1QNxbSYjmusLB2WnPwmkVnAKrnNxpi8d66PO8ECH9eg950CIUSt7WnJgn9OW1DQs2jA4THdvu73N7oxETvFTKqcuQgHGZ1QrVVeNj7sh9r9VCBssaFwjryVXFXQ7Frc+Mi6UpfYJlmumdXEOjk2WQ\/Fw8+J3NhqsFzve+ajcv7eqJxHjm1Oy78myqTRGUAfVyLLB8Ycj2JqzTis4XarYAuqrmH18mU4D6FGRcKZGNa+Og\/tZ\/jHPNMywdxRn+mUl+iFLJQ3H5RVvBvO91AIYJ4N2rgrD1fcdjahar1FEwj3QBgtF8lT1c81ojDmKi0uQ\/biFWqnnYA8Unj4U2jF+DyO2ILtU2mqs\/vsYjhCKq\/e0DPmExfn5x4qmmkEioX54kEMuA4ApHScGGJTAvOrY6TNeIRK0Cx5oybjd+1j00jMHUH72ynfb2GgAByRh+E4YrNw3iod\/R51eKazrtNdoxbA8\/exGOgRMef+RgLRyMj98ltwoHPWvQCqXwxcqHW9Z200zklXppMLFoiiqC36DsCBmFVYWLoQb2juym\/mMYr\/4n7aFGQXTvODPDWuc8duZuVjU6gEb7Dov8Pti3A3oNOPYhgVfJ\/gm5OBGxeGi5KzD93O0xuE05zUcYPqbjO6ZyODkyK2v1OIYGEqQYqll6bGVWaj10aaawn2Z4mubMZ7E+SiktnxqI6sEK0R0JdDdFdVdvr7VVeJCQQWy\/FNLCQWQzikWHWVz4gi0b8L3n7k3rcxqAvfbROBiaC0uzbHqRbP8Vz3DP9nemT0+u\/2rrTiJaTerZmVA+r889iR+Qlcnrp6vMiToYWK+0sOqBMHDk4sYoy\/OXe8+3KIJIH3+ZRoYxsofxy9PnpVvAtIABCW8XjN+MD5iP+b8Sk7lsfEryWEzloyWE\/0a\/Lk2LxAjdGpCPF0PE+3kOETRIRR3X13dUajFthomUwB6l8xwO4SpHehXItsH3XXX43v6GaVeUP\/km\/fByJiUxZDqWfZWQQb9NzXiFW8ZEMF4ggx7TcPpv0RQrMx40pvgshahYvbW1uE7Ed3meam0pK7zD6jrArurtOAodNH4K+cY1Xl3E2RY6Vv\/FlapFvRCaDMHO8xQ6kxsYrz8scoqNNXLOluqPoYDPGJUj8FjxyBn8udN\/1PW5wh18awlNtVUq+wh3T9B4kBrhIELhTDph9Utj6k\/YQADO00Z+Chw9RRRKB2HY3QuJUxzoeyNY7BT2gvc2HcLPBiX3NwwZZzsPiRv+gYV+qPB0EnSVSt3B2otZJjddHdAIAyDTlIBkTbnMVgLFsCV45R8IBPbe6M7NVg3Ql4rYoQbobm02BAFp9jD8\/gCo+1JbJ42VEdygJ\/L+TLqN6kE7T3aSctAP9r7ClkToIxbChQMa0TGIhzGOLfkprJr8jJ84w+pESaYfEaHCVDfGCJzqs5sPkhbt19cNflCet2xQ8Tvb7zb+fz60IIgSaCx3E4GyqB24mpc\/+xKQ9\/IHA+bcn4pTlVpu84VQ8Sbcq4dNrEQcOHYzxE2SfaJVzZL\/O53pNPQyW6CDd2XbGxpH1M8AL1HM6+qjUtHomIqahu3Qtd1Q3MGci9xfzSpjfmfc8fhD9iuVmHXf0mBrIMvdQb7uiaCTDdk7yZuq1frw2RsglfyewuO0imVQNJsJuKSOlDZPGeF2nZecjqZ5wCb7ixll8s9GlAciGPm\/uDVLseVeavnfIvuWjW3NODo9jQpd+B2OV\/pzR7zQfBkSuhRBBgOQEWC6Flu4vNUc53PEcCAdChkE9NPAiIPYFFp6qPGdrPlOY1JBDxctN7VibfU3Q1artMFCXY\/YZ0nXEjErrHhs5RaJlnG5\/2IOljK\/xlxsBklrYrr4Z8Gdgv\/w3jpCUsHSnvCbt2J73pIk7HvUgq5e4Y48+7Ad41Xr5UaEoQLl0RURiPGQGLy8uGshLg9zPhXh31cdSKO805tzZyGXslJQkC7hLimCEsERmKMQk8ikmsYGiLeXOudtK1fken64qtSyRySBh3MK4Uk7z4Gm+L4wTrbA67bWyWO8NFCkNsRNa4hCBUm2N2qXII2QhkTcXT4WCBl4SAVcw\/layR61aKqn+IV3UhGUQF7YWXwnpy3XW\/P0vcNBZM1eZgBWIPSY068veL9CjfNSogJNuxBSsTzp\/G59VULGEhlNa8f\/FXbL7OjgYtl042XHeVHsF3IHMjjPEAsKn9O0+Cj367bSd\/jKcQG8Ut5s\/CliWqal2\/\/L6Zezb0U1JDssl8qfyHmCN80GfysBZuI6RlktjGIEoYzBxZgcR5ndXAhby4MItG7APZA9GtyqfE1ZYvrDMrL5J8aBGc5L7q\/eVNUmiad7f0PD\/ZpE6tsvcy2SJI9t8uy6UEe9FzCPpUCTSULHrWmR85jK9pmibwgXzxNsjbsghrzhxWFUkwzlPpbGF0SKJyXrYRLSiTB1Se8yheEPhYW6I32ssIB6cN0B9O1B4hHK5+3YvcQXaTcMf0uh\/wCMkWLJln2aihuqoQuxvBUfU4tOhFDm\/IUQfxsoFwj0dhTwHavkaaw6pdy8jpyYm04xu7eTo8liTuvrPtk85hgMbtk9vPq8aRnTdxTtWYYt7uvRmlvrnC2xdUNB22vBrYxzdbZixveRRyGi6A1oXTfZO7m2b3g5PeAtourZdUsOgxeIRoZRGyf7Um88m6x5PoDMxdy0y\/PX+NlL17S7+P9G7bPXlqm6PmCsoLtdaBr64RZ+I9L63FehkrXbnEj3nlTe8xZyzcJdoSljY\/JlLSjdmsahKkUycuaYjKYDif6CBQEEoJjAVwgcbQrusK3FNf6q6oZXeoHQJb0CZbyZ3wCBkgFQDj4o1DIq9kHNwgCWBqUBG++lpoITLwHI+Jk4e3xL0fE2MOl82HSCevcmFm+i2Ee0YtYJBCyWIJyIMZUbnLd\/\/iKcpKPMfC0weOddEOLNqPkZPGGMQEQvMrWLwc37vl6QkA3v362vdJMnwG6qhOWFQO75UMzLNytAVvYvm9iul4\/7awhBuhHFWxPC0cXm5vAV1JPvlN9fnGmsEHpaBY01gSxCJvTRF8JDyZ9xT531vG0yhJVrXlQPk30iYbmNwIfZSPmm+xDYw5FVUTfKq1S1Kvze2oZVi1BsDX9lpj8QdXVaUNCA8lDKHItICY7NSeTLZANBOxh82T7SouNtEkTeRblsc9x+AWUZZjhuDC7\/jJFREOQsiXJWJZLoGmNYWmE2kd2anJJmbipSQIRHGbP+Vu3RokhKdP3fUDVBHbg15Gl49MEE5ffM8GS+ud\/YbqLnhY1S2UjoGm+gDxjjfqOJtxryA0m1bcumrrYDz22kPl3kaq8kMGJXLMfIpDeBYakHYzVUM\/JpHBlvrrnBc8fZ1u3EZjf2OEQQkFxPppGM7f7X0H+9hSoo2RX7xzfhn7J4YMmXxZfnEHRJAjgjKQBOANASUdHzjVLmwjhHybuhHNvvJBFD0\/33AeuiRp\/Y9gDWbKysCUZWIFyKwfr9CfOuTaJo0VRkXV260KG4u6Tu3nolR5Gb+uwROsqCrvBIeX0iDLOLDRz6xiL0K22mAyIl8\/3klk9dRWciyK9xZ7AevDbHOxxoXhZlsmVeMp7TFAyXlT3USEWwxvj4lMRrZf52\/\/V04LXp42GKCRpGC4gBZdapeNm9KkHlYh3nkWme+A2U\/Rb7L2OQQloKEWNxiSNCCgLlzpsNAoKtQGruCCOYNbct7ku\/KQO5CsEg\/3XHCbYwuNtKgWXFzm3Fs1oG\/Kgz65+7H4Y3qZzvZAk6IVw\/lL5tq8JS+QwzY3d9DotRYN\/0umBHUllh4+AVlC5DwSLrHCs8YJPCQMryLjrTjt0WuEyQfJc3P+RXYcEEiQwVlGoI8nV5r6WdjIkFU7tUd+rD703at9Rq69f775yBD0KBQqjMuMwShLFdlLL3dpcfIu5zVzSx9PdJRecH58wRbjbp3yHvH3hDBbjDxfs2KGHgPhgp7G9PJcE4PRBfWKk2UlPqTUgcTA\/HFG3A5OfXxRWIcK261cAh+paVdxej5u0a2z+IYT71Q0h25fYEf7g7RObPtex9+RRD\/VTt8wZKfY0NlEZrXjmhVqz3BnXS5GN8BpI4AGvCW3P7udHMFsPnbfCSKpBrAg81m6SUzb+HSqyt66y7oD2IbPHt2hP38riUK20VulrpggzICdBhR+4Kz1zbUzlRWpwQVJ4ycRqqfOOt82ZjAyLeu+riftPIojuTAgl+e3C4VhhHZSbJx72L\/MU5LFjJanfGUH42IfAjn9UWIs9\/aTVL2aHvz+k5CWpkHLs8G9PVCFuhWamHt4ZjHmEpGFMyuBeCUxsA9PtYSNgPvZddgUWSDSrKhntSvgzDaDZNin\/+gCYqsdm58KMRjclhoXJdgrpdzzEs25m95cDp8P9B\/+N25Xt\/S\/fAxtlShL+six\/5PtmCo\/oUsMFFb5MU9MEfEkw9o+zyTSKcmt+vKEJWPRu9WfN49f\/+RLWqxp3ZvtkHD125Q2H+Plvey0Jq\/XAy7biPavLuD51oWye5shUTxyLRQnLaC73upVKGyw6VHu8rnxw\/t1MQb4bumAnl433tdAEp2PKWPwVCigdNqbqmP7DHYCLCfrP+VlQjgamTBcGcBKhMj6CG5dGYd7B5HEI7\/+joImdu0I2223uqGlW2kjU1tNb8uJDrR1BNTlkJWCNd4JPxIWp8jy85oSoKXxFm9P7jmlyfFRke5Vd40Q+HmeaDDJHcUAud3fwWEW+gXXK1OpVy\/rXur6IASOc8D0uu\/WZF6INyfzK\/nMXrducQ+wD8nJB6FieGf9aRVuXMu0Y3mMclIYzbbBStADnkdf29M\/o1Ggt\/noud6PnXnXevBnn2Khv5BB\/tVMWIaTDB4ykWQ8oFM3mGeBelYCTd9mWkFUvpMY4mcJbFx36sxuBNILXEKGBYYYXU51uUR1ER8Nyd52K4Rnm0pDEZRHTWqh8XxqNzcLB2vmO8Y30ZqH1rdj+ba8vn+P3SXSpp2Zd6QLx8leMIPaIbfHVm0aF8vhMHXoPhTNaud+fEHi97jugdcC57PMZTd9ZhnSEMUtQovYxrfwyAn5gmz3XSkp9II+GiiJRyn6FDtdykWyTcCg0Q5MeqQr0qUgschk\/yNy4OL3xoun\/HQLIrDykGOyll\/CQfpKrWeEQ5+0AKzc6u\/3ScMaC8M1MHEbPPntZ0kHC2SXaIojMJfw5swxBOdy\/WasOck9L4nDEMGga+HytctW0f0vmzEmwR5LalGt2\/EkvZ0DTz+OQTN81V4Eil5oz8277tKLPojgpVZmLjQ735lOeYSe8IunYePQRs5GEKsyY\/L\/9vaHGEOn\/2emmNW51qAfhXHzu8wmJS\/BSJ59D89UpuV\/HX+6wjwEWkbiLEPAlbZJxpCos7bYUOvQ21JFk6HdVLHfQlwGpKq4GMzg9IOM+eImkbH0zrerHu13JN13O2fT5OnIf5hzqywZUdNKXv519MRvwbI8U3IHeLodIOHWwDKWxi999evUuNoF447KtFWczEnieSBzO6cfegbAAuvwLjTB3zUVfkohLeB9vZpwgogiyhkF38IqxrVSarSipf6UqgVPm7P66QJj4tyKi5hoZWD3ph\/Z6oW4oLD1gEq2XuAQihySRXpm0vsObsYWE49bgKo1+y0VjopEpChHyoeMadgvvut1oN4VqIBvUwbYHXgqEMLAMGQ0Iugy8OJ5twmZxvO6fXvJiC8+7qtjujXt7\/QIS7rMdECvmp0rZxY3mHMg7HVkHUQfUhoLa0tTvGYYbnYyLUGQIAUQDOjgBxu+g+0T49aHRYujjNZcVC\/IN7KPYaAQKBoZJjHTf7OrU2f+8DKL0oyHdpNFDu9zObndu2sSIxiF+StFqgcsx4abVeVcx8\/KF8y4oVHWKxsYMr6uZqB6zxF7MMCfVz\/q7O\/dgKeRzfcSuyRujuItpe\/wa7Dn4SUOzC9DyzwVmOB4g202FiiUYty1t61hRBISxS2NBkUYeFjLG+RGXJN+QXXgH3YVS2pDHXSd1ziH0zzy9k7zQdBG4hW5q7nL6fDqwHDl072VYslRf57rUN9lAi59mbySqeHF513aWNndYrN0vQabadY4N754Rd2z5qt3QL993y6cGJ1xuOQ+KrZelO7tEu+Lr5GkGYSfm7EftgMc+bdicUP3xfR9f9DffAhalQFB7yaprqA+8EaXLOSGZlklgNhkQIjsmq30w\/jR9nqPAhp7JcBhi9o\/3fCyXlTtJZ1ubf7u0\/uM0I\/nzKDrav1QZ9ZpqEyFb1w0tktUEbqBG1AIeVF7w4KRRMdUXuqzNY813F1UXCpnXBnrAnuhkspNdGiSxvri9GUAg7EFfWCW+ihsv5uB8ywOfJCabAGf+WwJch3r5e4KveP0bUIUXTolLuvoLJEk6F9hllbKE3B9xqYUsLz+2EFbOFl5hMd4yPFlVhv7Md+xptMI24t7VhEvikXynh7gN5ZinPwHVoWUxbLCmX5gBMzi1DFQPkeLOzUe4Vw3nhgrF73\/QbNiwzbugjdjaRI9yy\/8tL7Y5zEcS2YUQWcIH8umUc7yED1GC7BQdjPI\/T+FM8kfdQUlayxak1Q4XfCOKrePYVnrzPmMc++arnZXTQVtvYCXy85wRUPaDNky1zOw3LSKUsNklYbMOl8KAah5UOsJ5M8WbvGOSEmp8QwT1cQJuOxK6q6ztaPlW1ey7un7BZ172wmzyB6j7N4ft++Jv6VdgoyIGBL4qSBlCFzaMmMSid1tDi8x+I6SzArL2E+Dg5JVTWVMrjg4tNCnIAdbzPLMLKfj\/j7ajflb57o4OnDYl3NGswqgt6gnpiUZTmfg5vvnJuxo0MkTwf3vVTze9dGaALFXfPvJvPLjf+ddkZU\/Hej8ugDkSkF\/0Ckjebi0Pim8ONzB2vxdsrkW9fTECQVtYDEoh2uGCIewzLei99WeWQOnubCU1w9zdPTIdwiPdq2798AFHpXGKIop6MoHMdkHf4f9tCTwlXrFq0HSDrLStOcaMQ8\/RTkR4N4cAgnJeN8uiuU5NqK+tyPIhzC1A0tqMm35tGfu\/pJoRvCJLMb2UBdNBYJq1YBCvh8Y+c2K+0VpRjatqN1Lphb9rsfCx3xG9ErBsMd3fAgW9HCLkIh8mfvHgPAvTunkJmX5IDh\/iPpUnvwZ\/L2ytfU+E9BxpzwHBF7EIEdpBZ8QyzbOcBo8rznq7oxoYTopDr6EDROZC5oiuriK5FHb8x8ma9tCnxT7rOkzuzyoNX0jFC+NKMZ3nzWlz\/Y2+I83bCKiEc8yhjOuDgr1kA1QM+\/4NC2L67M0RB6kcNCN3AzXl31DA+f9GMpV\/uc3t3fLl+y5YRMqx+mABITtg69jH5AsR08bDml52aL0uFlH3ORo7h7NyByQ7amKlFLETLAMVAxgixE7uzMvT4BiR6XpuWRj1Nu06XAr7EdJzfFUAxnqCxt34V7KKK+52Vsm+kI4N8TddAmyMt7uxd2Pg1mvKX5qdiNGaXlHIVfORJk+felr2kr\/OzAQj9PznHKiWrzvn2h3ft7OCsZmxryccWy2fXjd6ek3IjDKfFTUOkBpwmKLUD8f7wxw2vtMTo+zzPT81U3dIc5V40+EQVL9gwyif\/oXKNu98+EJeBP5brsD5C2Gllf5Ts0ZewP\/dnFJIblw3Qlw0qP38Q7ucvRZGuJOL8Ugo7msTESgIVqAI6XTcLLOxUWSH6pGS6Lou16b6oosHHcHV7y5Hz3M9a+JGHLjyliIbrkgOrG\/xmIdtQz7BmmiwRqM4Z4cNDsmKOoSrvLXvfeu1X6Cjpdhe1GGEz2lIVSaxjlBgffph0X21793DoLXSY1apEMFyQl0k6B3bonib9ZdJuiSkmaCsIJXFrmrPwh67k82KLL4Aua94xu671XTnyW8lkOjfY2+Adf45YDtFR2WfWxQKqs+Vtxp62wbsjRW4bvSqqmC4j2qh86uOEUB2+FRv2U\/rTakfpZGJdW5\/3bkLgRK0SGL98Mqd2YsAzac7zLAjnNBucjF86LVT+sqGYucl5Vhz1qRNl8ajwPr0VyCMGHdN+e62Uo0XbJBuJvIolx5w4wdZkEtQZv8STv\/F7zCqF5LEFzZZymQNnPHnAZvf8ayq2RseGv02ZCflPmqM9Tw+p1tua9LYeboUl0kkUKSgVcjfu3SvxfQuTrw7JsX\/7\/xYYAG39jk2b4A737\/oyb0HjZi51JyrZhzhosNEAPcBQRczjAQVex\/kRWRxk0cGFYjYjm\/W3YwfXMKfjc\/7xYVC6IRfJTEGQD7P524fxoWnIClVFMhhjdzGdRDAi8YaXTkKoXRAFLeA30QIwliQBygTe7HFvhMW8cVUMqGvj0+3i61BtHtzemqauENRDGg\/wCcsfOIfthghjuKmdZapQ0rNayPRAVKEaoDPQlXbGkVqYcXsVTopSBpMCb6Y4L8c8twnMDXFPbc9s7ng6eEg9codQOlJoec\/YGD\/\/Q1tBA814+pymVp0joBm5Mt\/6DW\/xdnqUj66FIrslc6RNlbUj3Yv5K+s4qmgHAQUkj9HRSPYpfCTUlHLhHx4CZVuox4iQMaPLXDb97ewVtE07jFMNwueS88Q7BfMVbOLM3tbLsno7+sfrp6pAKzURbwYYk2P8xfN5HTLOO5XfzG48w1vpkldbJvKVaU00pRscAOmebQh7hEy3l8SJe2HX3hPgzgKrqMmLUu\/YeKHtabaK6gvkztZRmlbt6+5Z8yhCltZPVBNXSmTSIyW3agOWordM\/i7ELnKSdGcDJ52WBdVTj4PxCc8+Btn1mVC0MTJldhaD4X1dMH8Kp7OO4bPKOlt\/eLRTx3GZptoDleT5L5hZz5iaHEzNh4LvR9r\/Tn6Ld5P2Niqh8LDVMjaHGkyO1foS0EL91Z6Ynsa84MODnbHedYVz\/tAUlowmep+SPxlMTC\/mSQVr3wt9XD4oRwxwpgEB356dgQ37bjzZ+jykByATBFjU2DHlI27h7yK7d2bWTktUABxPfxvtBlj0PerUYgsr\/mrfJdEvysT6eEZqU+dLZwyzsKm7QkSJNbbr4Wdt\/HQWJ1HZvr+iPABQe\/W+\/cHA3SFAl7rz+jneBQoIPLjhGd\/I8u7kOdfXyA4K2iol2Lxm+KuxliKWYB6rDvQAYOLQ8Mfp4PegXruzZQVaqt66u8tyl++RKErfY0VFfFheuFyopC467BmSmvLbcei5M8m0IBuL7J0vvrbxsDtUOA1JbmjkSPpx193AHHXBupkiiYieeo04AKjO3keTAbwNcpgYcOip+bDGDVH9\/ptD1AK0cbMckY\/pzvvRA10UMso\/qaBnCkPtCcQ8T2RLpklJ3\/sP01c\/hP\/MgFpcgcF8mRzJN5447CykEsFZvpPNq2fPn\/csx3eZzfWKp0etobDA66nL6xRvmMoVfTCh\/qObdCIwrPq2pE=","iv":"4929cd0220a7294d89839aa4368c1196","s":"8730834715c84688"}