Brands should pay attention to the app discovery economy
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"314a89820922a0dabc5ecab1fc4925b4","s":"0a87de7eac4b07fa"}
