Broaden ad-targeting funnel to increase ROI: ad:tech speaker
Posted ByTricia CarrOn In Featured,Industry sectors,Internet,Marketing,News | No Comments{"ct":"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","iv":"fca4656109e568509cf2bd9111790ed5","s":"24e77e6e6623ef10"}
