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Building mobile audience segments via precise location data
Posted By
a Luxury Daily columnist
On
February 6, 2017 @ 2:00 am
In Columns,Featured,Opinion |
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Brian Handly is cofounder/CEO of Reveal Mobile
By
Brian Handly
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","iv":"541e75a789eda51a90ce07ed77eeef6a","s":"8f176438c77bc26a"}