This year’s Double 11, which is set to be the biggest one yet, coincides with the global climate summit COP26. Can the two co-exist? Image credit: Screenshot of Tmall’s Double 11 campaign video, Weibo Can luxury, Singles’ Day and sustainability coexist?
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
This year’s Double 11, which is set to be the biggest one yet, coincides with the global climate summit COP26. Can the two co-exist? Image credit: Screenshot of Tmall’s Double 11 campaign video, Weibo 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LNPSHViRB3xOvECHmL5jVXYwFIghxbXjv3s4MDrNI1l3SWeGjwUw\/WYk+7Zdzs=","iv":"79a4fed7a2c8e0e741a5be26cab7a5e6","s":"b0a7895298b83c62"}