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Can Penhaligon’s new fragrance win over Chinese consumers?

Penhaligon’s has released a new fragrance — The World According to Arthur — as part of its popular “Portraits” fragrance collection. Will it sell out in China? Image credit: Penhaligon’s Penhaligon’s has released a new fragrance — The World According to Arthur — as part of its popular “Portraits” fragrance collection. Will it sell out in China? Image credit: Penhaligon’s

 

By Lisa Nan