NEW YORK – A Shinola executive at Intersect Fashion New York 2016 detailed how the watch designer developed a mobile-first redesign of its Web site, including its struggle to get all team members to embrace mobile.
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As Snapchat is just now establishing itself as an integrated purchasing platform, consumers lack significant intent to purchase, but that does not mean retailers should not test the waters with small campaigns that include direct calls-to-action.
German fashion label Porsche Design is fusing fashion, technology and sport with the development of a 2-in-1 device.
London has unseated New York as the global city best able to attract and retain global capital, people and ideas, according to an A.T. Kearney report.
Twitter’s plans to scale back its buy button alludes to a stalemate for retail on social media as consumers fail to adopt native shopping experiences, although Facebook, Instagram and Pinterest could still prevail.
While mobile location data is accurate up to 30 meters on average, a new report from PlaceIQ suggests there are significant variations in accuracy depending upon a number of factors, potentially impacting marketers’ programs.
While there may not a single silver bullet solution to end counterfeiting, technological methods may be able to curb the practice.
German automaker BMW is expanding its ConnectedDrive Online Entertainment with the introduction of audio and music streaming service Deezer.
NEW YORK – Enhancing customer experience and customer engagement is retailers’ top priority, according to an executive from Boston Retail Partners speaking at the Mcommerce Summit: State of Mobile Commerce 2016 on May 5.
A wave of virtual reality content is hitting the market this year and consumer adoption could quickly follow, bringing with it growing demand for shopping experiences using the technology, according to a new report from the Center for Advancing Retail & Technology.