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Channeling ASMR, Guerlain’s new content series spotlights sensorial appeal
Posted By
Emily Iris Degn
On
August 4, 2023 @ 4:45 am
In Advertising,Featured,Fragrance and personal care,Industry sectors,News |
No Comments
The maison’s “Sound of Craft” campaign allows consumers to engage with products in an immersive way. Image credit: Guerlain
By
Emily Iris Degn
French beauty brand Guerlain is showing support for a viral trend.
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","iv":"cee5024241beec7e3f5ac4c97dd69ad2","s":"46a14e2e84e56eaf"}