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Chinese netizens turn on Balenciaga’s latest campaign, but to what end?

Posted Bya Luxury Daily columnistOn In Apparel and accessories,Featured,Industry sectors | No Comments
Many netizens label Balenciaga's new Qixi campaign “tasteless” and even “insulting of Chinese culture,” a few are saying that it’s “simply ugly.” Image credit: Balenciaga Many netizens label Balenciaga's new Qixi campaign “tasteless” and even “insulting of Chinese culture,” a few are saying that it’s “simply ugly.” Image credit: Balenciaga

 

By Yaling Jiang